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Google Ads audit: the 10 checks I run when I take over an account, in order
A Google Ads (PPC) audit checklist ranked by how much money each issue costs you, plus a 15-minute check to see if your account needs a full audit.
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Hiring a freelance Google Ads consultant: when, how much, and how to choose
Hiring a Google Ads freelancer: the signs it’s time, pricing models, the questions to ask and the traps to avoid, from a consultant who takes over accounts.
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How much does an SEO audit cost, and what should it earn you?
What an SEO audit costs, what it should include, the signs of a sloppy audit and the checks specific to e-commerce sites, from an SEO consultant.
